Ad Production

Printing Requirements:

Electronic ads should be submitted to In Business using the following specifications checklist:
MACINTOSH PLATFORM ONLY!
If using a program other than those listed below, please save the ad as a Mac format .eps file, or call us at 608-204-9655 x30.

Software supported:

  • Adobe InDesign CS (please use “package” when collecting for output)
  • Adobe Illustrator CS
  • Adobe Photoshop CS
  • QuarkXPress 6 (please use “collect for output”)
  • Disk types accepted: (please include a disk directory)
  • CD
  • DVD

PDF files:

  • Ads submitted as high resolution, CMYK PDFs are accepted.
  • Fonts and graphics must be embedded.

Fonts:

  • POSTSCRIPT fonts only!
  • ALL printer and screen fonts used should be included with the ad
  • Include ALL fonts used in .eps files or convert to outlines
  • Do not use applied styles for bold or italic.

Graphics:
ALL support graphics should be CMYK, 300 dpi, saved as .tif or .eps and should be sized to 100%.

E-mail:
All email submissions should be “stuffed” and cannot exceed 10 MB.
E-mail artwork/ads to: ibsales@magnapubs.com

Proofs:
A PDF is a sufficient proof.

Design Services
In Business magazine can design your ad free of charge.*
Contact your advertising consultant for more details.

*Please note a $50 fee per photograph.

Additional information available! Contact IB's Advertising Art Director, Aaron Hughes, at aaronh@magnapubs.com or 608-204-9655 ext. 32 for more information.